Marketing Automation Specialist

The Marketing team serves as the face of Insight, promoting and supporting the company’s business strategy through a coordinated communications approach. The Marketing team develops critical connections with both clients and vendor partners, with a view to creating long-lasting relationships. The Marketing team also plays a key role in defining compelling value propositions, as well as executing promotional activity, to drive brand awareness and generate demand for Insight’s solutions and services.

The Marketing Automation Specialist plays a crucial role as a central figure in the strategic implementation and fine-tuning of marketing automation tools aimed at elevating campaign performance, boosting lead generation, and fostering meaningful customer engagement. In this pivotal position, the specialist is tasked with not only crafting and executing automated marketing campaigns but also meticulously monitoring their progress and effectiveness.

Furthermore, the specialist is responsible for delving into data analysis to extract valuable insights that inform ongoing enhancements, driving continuous improvement and operational efficiency within the marketing automation framework. This specialist will collaborate with our wider marketing team to ensure the campaigns are executed successfully, providing the team with guidance on best practices.

Business Analysts & Contact Management

Responsible for owning and administering our Marketing Automation Platform (Marketo)
Work with teams to build functional campaigns and nurtures through email, marketing automation, CRM (Salesforce) and other marketing tools.
Configure and maintain marketing automation workflows, triggers, and segmentation to personalise communications and improve targeting.
Define and manage the customisation of our Marketing automation platform including scoring, multi-touch nurture, profiling, segmentation, workflows and reporting to support our campaigns.
Conduct A/B testing and optimisation experiments to improve email deliverability, open rates, click-through rates, and overall campaign effectiveness.
Provide training and support to marketing team members on marketing automation platforms and best practices.
Create reporting dashboards and custom reports analysing campaign performance to provide actionable insights and bring forward ideas for continuous improvements
Ensure compliance with data privacy regulations and best practices in all marketing automation activities.
Maintain an understanding of all stack integrations to create guides and documentation to support teammates in training.
Stay informed about industry best practices and emerging trends in marketing automation to recommend innovative strategies and tools

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WHAT OUR PEOPLE ARE SAYING

Alexandra Balca - QA Engineer | Bucharest, Romania

I can definitely say that Amdaris was there when I needed them most. When I was at the beginning of a career change, they trusted me and hired me. 2 years later, I am still having fun!

Mihaela Sferdian - Application Analyst | Bucharest, Romania

Amdaris helped me to develop my skills by giving me the opportunity to be a part of mentorship program. They listen and guide me towards achieving my career goals by making resources available to me.

Ana Nan - Portofolio Director | Bucharest, Romania

For me, Amdaris provided a safe environment where I could put my skills and knowledge into practice while also allowing me to be creative and think outside the box when dealing with challenges.

Vlad Dulau - Software Developer | Bucharest, Romania

Amdaris offers a career growth program where a mentor gives support and guidance whenever needed, which is definitely meaningful for someone who is at the start of their path.

Cosmin Daescu - Service Delivery Lead | Bucharest, Romania

Amdaris has given me the opportunity to hone my skills in the direction of my choosing. In addition, my line manager continues to inspire me to be a better version of myself every day.

Valentin Lumezeanu - Software Developer | Bucharest, Romania

The beginning of my career as a programmer started in this company. I started when I was a student and had no experience in this field, but the Amdaris team was there to support me in any way to advance my career.

Cosmin Stanjic - Associate Software Developer | Bucharest, Romania

I am grateful to be part of a team of highly-skilled and helpful people. Within a year I significantly improved my programming skills by being exposed to some of the most popular frameworks and deployment tools.

Be rewarded

SALARY

At Amdaris, we offer competitive salaries. Your progression is important to us, so we create roadmaps to you learning more and earning more through our performance review and goals.

CAREER

Joining Amdaris is just the start of your new chapter. We will ensure you have a clear career development plan so that you can plot your destiny.

LEARNING

Learning and self-improvement are a core part of our values. Whether you want to get certified or train in new technologies, we will take care of it.

BENEFITS

Amdaris offers competitive salaries and excellent benefits, including time off, opportunities to travel, social events and referral bonuses to name a few.

HEALTH

Health involves more than medical cover. At Amdaris we provide access to gyms, healthy produce and much more.

TECH

We are geeks and we love tech. We will make sure you have high spec hardware and access to a huge array of software applications so you can work at your best.

WORKSPACE

Our city centre office, set on a 12th floor terrace in Timisoara, offers fantastic office space. There’s breakout rooms, collaborative spaces, places to relax and proper coffee and other amenities to keep you going through the day. We keep our remote employees well stocked with everything they need to get the job done too.